One of the things I listened on a recent podcast which has stuck with me: Keith Rabois rejecting project ideas at Square which did not add a 0 at the end to a metric.

I am calling it the 10X framework.

Honest confession: After Coupondunia I have not done a 10X project.

Here is the full podcast if you are interested: Key lessons from Peter Thiel, Reid Hoffman, and Jack Dorsey.