[JTBD] Jobs-to-Be-Done Resources
This will be the place where I link to all the gyaan on JTBD I have given or accumulated over the years
- Know Your Customers’ “Jobs to Be Done”
- Jobs to be Done: from Doubter to Believer
- Competing Against Luck
- The mattress interview
- Applying Jobs-to-be-Done Theory Udemy Course
- Replacing The User Story With The Job Story
- Personas vs. Jobs-to-Be-Done
- This is not a map
- Uncovering the Jobs to Be Done
I recommend reading Competing Against Luck and then doing the JTBD course on Udemy.
Resources I plan to read in the Future